Selfridges, also known as Selfridge & Co., is a chain of high-end department stores in the United Kingdom. The flagship store on London's Oxford Street is the second largest shop in the UK (after Harrods.) But while their store is every bit as luxurious, their brand is a lot edgier and more fashion focused.
The print team gave the Selfridges employer brand a lovely refresh, involving a photoshoot. I stepped in as it swiftly moved on to digital, and rolled out a responsive careers website and social media pages.